My career was never really planned. It was built one opportunistic decision at a time, and somehow every step forward led somewhere better than the last.

I graduated college twelve weeks pregnant with my first son, a marketing degree in hand and a head full of ambition. Getting hired in a traditional sense seemed farfetched, so I did the only logical thing: I started freelancing. I had no idea at the time that decision would become the foundation of everything I have built since.

What started as learning the basics of SEO and campaign analytics with a boutique agency grew steadily into something I never could have scripted. Over the next decade I climbed from entry-level contractor to Marketing Director, built and ran a home bakery that got so popular I had to close it graciously because I simply could not do both, and eventually made the intentional choice to step away from a director title to reclaim something more valuable: my time. That pivot introduced me to the world of event production and corporate conferences, and I have spent the last several years traveling the country, managing large-scale brand and signage programs, and applying every skill I have ever developed in one of the most fast-paced, high-stakes environments there is.

What I am most proud of is not any single project or title. It is my agility. Freelancing is uncertain by nature, but the ownership it gives me over my schedule, my income, and my life has always been worth the risk. I have done the hard years and the tight seasons, and I would choose this path every single time.

My colleagues will tell you I am the personality hire. I have also been called the Mom of the group, which honestly tracks. I am the one making sure everyone has eaten, everyone feels valued, and everyone gets homemade baked goods at the start of a long event week. I lead naturally, I love deeply, and I bring everything I have to the work I take on.

On a personal level, the most defining decision my husband and I have ever made was choosing to homeschool our four kids.

It started with a simple but convicting observation: we both worked from home, we were present in the house all day, and yet somehow our kids were somewhere else entirely. We missed them. We also recognized that the relentless pace of school calendars, fundraisers, and extracurriculars had us stretched to our limit without actually feeling connected. Homeschooling seemed intimidating until we realized how accessible it actually was, and once we made the leap, everything shifted.

Our kids are more creative and more confident than they have ever been. Our relationships with them have deepened in ways that still catch me off guard. They have space to fully explore their interests, and we have a home that operates with intention rather than obligation. Faith is at the center of all of it. The desire to raise our children in an environment anchored by our faith, shielded from the pressure to grow up too fast, and free to experience the genuine joys of childhood was the heart behind our decision. It remains the heartbeat of how we live.

Our days are slow by design. Coffee with my husband before anyone else wakes up. Kids who eat breakfast and get dressed before they open a textbook. Afternoons that belong to them, with time outside and space to just be kids. Work woven in during the quiet hours. Thursdays at co-op where I get to teach and watch other kids grow. It is not a perfect system, but it is ours and it is full.

I started this site because I kept thinking about the version of myself that was just beginning, and wishing someone had been honest with me about what the path actually looked like. Not the highlight reel version. The real one, with the scary financial seasons and the pivots that felt like failures before they turned into something better.

I believe you are the master of your own joy. I believe your career should fuel you, not drain you. I believe you can live intentionally and joyfully without waiting for the right season or the right circumstances to begin. I have done it imperfectly and learned from every single step, and that is exactly what I share here.

What worked. What didn't. What I wish someone had told me sooner.

Whatever brought you here, I am glad you made it.

With love, laughter, and a sprinkle of magic,

Christina ✨